Web design for dance schools
Hand-built websites for UK dance schools. Live timetables, free trials, show galleries and trust signals parents look for.
01 / Why dance school sites need to be sharper
The timetable is the entire user journey. Get it right or lose them.
A parent looking for a ballet class for their six-year-old wants to know one thing: which class, which day, which venue, what does it cost. If your timetable is a downloadable PDF or a confusing grid that does not work on a phone, they bounce to the next school. The most beautiful homepage in the world cannot save a bad timetable.
We build dance school sites that put the timetable front and centre, hand off cleanly to a free trial booking, and treat kids and adult classes as the separate audiences they are. Hosting, term-time updates and gallery refreshes are all on one monthly plan.
02 / What you get
Designed for parents, adult learners and term-by-term life
Timetables, trials and galleries that work the way real families decide.
Live class timetable
A clean weekly timetable by age group, style and venue. Parents and adult learners check the timetable first, every time, and a confused timetable loses them on the spot.
Free trial class booking
A one-click 'book a free trial' button on every class card, with a short form that captures the dancer's age and experience. The single highest-converting CTA on a dance school site.
Class galleries and show photos
A photo gallery from the latest show or class with proper consent handling for under-18s. Parents picking a school want to see real children dancing, not stock images.
Styles and exam boards
Ballet (RAD, ISTD), tap, modern, jazz, contemporary, street, musical theatre, all with their own pages. Exam boards named for parents who care about progressing through grades.
Kids and adults split
Separate sections for under-18s and adult classes, with different tone and different photos. Treats them as the different audiences they are instead of mashing them into one timetable.
DBS and safeguarding policy
Enhanced DBS for all teachers, a clear safeguarding policy linked from the footer, and contact details for your designated safeguarding lead. Parents check, then they enrol.
03 / How it works
From first call to live site
Schedule and styles
We map your class timetable, your venues, the styles you teach and the exam boards you follow. Termly fees and trial class policy are agreed early.
Photos and structure
We help you choose the strongest photos, draft pages by style and age, and design a timetable that works on a phone screen.
Build and book
We build the site, wire up the free trial booking and any termly enrolment forms, and connect Stripe or GoCardless if you take payment online.
Live and term-by-term
We go live and keep the timetable, fees, show news and gallery up to date on request. The site moves with your school year.
FAQ
Common questions
How do I keep the timetable up to date?
You email us. We update the timetable, usually within one working day. We do not give you a CMS to break, but we treat timetable changes as priority requests because they affect parents booking lessons that week.
Should the kids and adult classes share a page?
No. They are different audiences with different tones. We build a clear kids section (parent-facing, big photos of children dancing, fees per term) and an adult section (peer-facing, beginner-friendly, drop-in options). Both link from the homepage.
Can parents book a free trial directly?
Yes. Each class card has a 'book a free trial' button that opens a short form (dancer's name, age, experience). Submissions land in your inbox tagged with the class so you can confirm or suggest an alternative.
How do you handle photos of children?
We help you set up a parental consent form that covers website use, and only display photos of children whose parents have signed it. We can blur or crop where consent is partial, and we keep a record of who has agreed to what.
Can the site handle multiple venues?
Yes. Each venue gets its own page with address, parking, accessibility and class list. Bigger schools with three or four venues benefit hugely because parents want the venue closest to home.
Will the site mention RAD or ISTD grades?
Yes. Each style page references the relevant exam board, the grades you offer, and your typical preparation timeline. Crucial for parents who want their child to progress and take exams.
A site as well-rehearsed as your shows
Start free. We design, build and look after your dance school site for one flat monthly fee.